Your brand is the key to your success. A meaningful brand is a platform for expressing your values and connecting with your audience. The logo is the chief visual component of your overall brand. A well-designed logo implies professionalism. It sets the tone for how people perceive your business.

Blank Space takes the time to understand your business and your goals. Through a collaborative effort we create brand strategy and logo designs that speak to the core of who your brand is and what it represents. An exceptional brand is more than a great logo, it includes clearly defined messaging, color palettes, typography, and imagery. Every touchpoint and interaction is an opportunity to build your brand. A cohesive brand system used consistently across platforms delivers a clear image to your audience that builds trust over time.

Brand Identity Services Include:

• Brand strategy and positioning (story, values, attributes, mission, and vision)
• Competitive and comparative brand analysis and communications audit
• Naming, tag lines, and messaging
• Logotype signatures and icon design
• Identity system (typefaces, color palette, tone of imagery)
• Stationery (letterhead, business cards, envelopes, mailing labels, notepads)
• Brand identity guidelines for use