Marqsmen Femme

The couple that shops together stays together.

For a small business, expanding the target audience is no small task. When Marqsmen unveiled a selection of womens’ brands to customers only familiar with seeing men’s clothing on the racks, there needed to be a hook. The slogan “Fall in Line” referenced both the season and what women would soon be doing behind the store’s cash register. The launch of Marqsmen Femme also came with a new, eye-catching, window display that welcomed both the men and the women who shop for them.

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She picks out the dress, he picks up the check.

To celebrate 2 full years of business, Marqsmen expanded their selection to include products for both him and her. Marqsmen Femme is a direct response to the incessant calls to carry products for their female fans.